It's What's Inside That Counts

(2016)

Genres: Drama

Year: 2016

Runtime: 30 мин

Country: United Kingdom

Director: Rachel Maclean

Plot

Parodies social media, advertising, children’s television programmes and fairy tales, subjects that appear frequently in Maclean’s work. The film borrows techniques global corporations use to sell well-being, youth and happiness by bombarding us with imagery and preying on our anxieties.